Polygon - The Jewelry Industry's Largest Internet Marketplace

November 2008

Denver - Montreal - London - Mumbai - Hong Kong

In This Issue

bullet Thoughts from the President
bullet Industry News
bullet Business Intelligence Reports
bullet Buying & Selling on Polygon
bullet Did You Know?
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Not Yet a Member?

Don't just survive, thrive this holiday season.

Join Polygon Now!


bullet Find Out More About Polygon
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Featured Members


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Polygon in the News

Polygon released new look and enhanced features October 15th to membership.

Get a diamond database on your website in time for the busy holiday season

Polygon partners with FedEx Kinko's...

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Member Quote

#I can get anything I want by FedEx the next morning via Polygon.

What surprises me — every day — is that there are still jewelers out there who aren't on Poly. I don't get it. Isn't their time worth anything? Do they really enjoy getting on the phone and spending hours trying to track down merchandise? Do they get a kick out of tying up hundreds of thousands of dollars in inventory? Do they prefer low profit margins?

I wouldn't even be in business today if it weren't for Polygon. #

Kron Jewelers
Freeport, NY
Polygon ID: 1862

Thoughts from the President

Shopping-Climate Change: The Jewelry Current Reverses Direction!

It's called the Atlantic Conveyer Belt but the formal name is Thermohaline Circulation. Cold water in the Arctic Ocean sinks, and warm waters in the tropics rise. Largely because of wind effect, tropical water is blown north on the surface (the Gulf Stream), and is replaced by cold water moving south at depth (North Atlantic Deepwater Current). The movement of all this water has a large impact on weather, and explains why Madrid is warmer than Philadelphia, even though their latitude is identical. In the 2004 disaster movie "The Day After Tomorrow," the Atlantic Conveyer Belt shuts down due to climate change, and starts going the other way. Result: Catastrophe! North America becomes uninhabitable under a layer of snow and ice, and U.S. citizens flee south across the Rio Grande to Mexico.

bullet Read Full Article
Thoughts from the President

Industry News

Jewelers, make 'no more fear' your mantra

I need to give credit where credit is due. First, to [Hearts On Fire owner] Glenn Rothman, who so eloquently penned a letter recently for a full-page advertisement entitled, "Are You Frozen with Fear?"

Admittedly, as it should, this letter communicates the virtues of being a Hearts On Fire dealer. But it also addresses the timely topics of consolidation, decreasing market share and reduced profits. Secondly, I want to credit my own partner in crime, Megan Meinerding, Fruchtman Marketing's vice president of client services, a strategic leader and a visionary who lives, eats and breathes marketing for the jewelry industry.

bullet Read Full Article
Jewelers, make 'no more fear' your mantra

Antiquorum auction nets nearly $9.9 million

New York—Antiquorum's first auction of the fall season has brought in a total of $9,892,812 for the sale of Important Collectors' Wristwatches, Pocket Watches and Clocks.

The sale took place in New York on Oct. 16, with 82 percent of the 404 timepieces offered sold by lot and 148 percent sold by value.

bullet Read Full Article
Antiquorum auction nets nearly $9.9 million

Business Intelligence Reports

Business Intelligence Reports In today's global market, business intelligence is vital to your company's success. Timely access to market information including price, characteristics, quantity and availability gives your company a competitive edge in a globally competitive world. These reports are just what you need to give you a strong feel for the market.
bullet Diamond Price Report pdf (PDF - 0.36Mb)
bullet Popular Diamond Report
bullet Metal Price Report

Buying & Selling on Polygon

Buying and Selling on Polygon The examples to the right are just a few of the thousands of items currently being bought and sold on Polygon. Below you will see a snapshot of the number of diamonds, finished jewelry pieces, colored stones, watches and diamond parcels available on Polygon right now!
Polygon at Glance    
Diamonds In-Stock: 354,187 Watches: 6,312
Jewelry In-Stock: 18,103 Colored Stones: 14,484
Diamond Parcels: 2,137    

Did You Know?

Web Sites Influence Jewelry, Watch Buyers

JCK-Jewelers Circular Keystone, 10/14/2008 7:58:00 AM

Nearly half of the respondents to a recent survey say manufacturer Web sites have some or significant influence on their jewelry or watch purchase, and 43.4 percent say the same about jeweler or retailer Web sites.

Respondents to the fall 2008 Ad-ology Media Influence on Consumer Choice survey also cite online video as an influence in their recent purchases, the majority of which are younger male watch buyers, according to the survey, titled, "Media Influence on Consumer Choice: Jewelry & Watches."

bullet Read Full Article
Did you know?
Middle-East-China - Diamond & Jelwery Summit

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